Prosopopoeia
Prosopopoeia |prəˌsōpəˈpēə; ˌpräsə-|
noun
1 a figure of speech in which an abstract thing is personified.
2 a figure of speech in which an imagined or absent person or thing is represented as speaking.
ORIGIN mid 16th cent.: via Latin from Greek prosōpopoiia, from prosōpon ‘person’ + poiein ‘to make.’